Get what you want.

Don’t get mad.  Get what you want.  This is what you call “living in the solution.”

Wailing and crying about problems and injustices only makes you look childish. Don’t go off in a snit.  Go off and figure out what you want and how to get it.  Therein may be the rub:  you may not really know what you want.  The shocker is that if you did, you could probably also figure out a way to get it.  It might be crazy easy.  Or, you might just be the kind of person who likes to stay pissed off.

Figure it out.  Then figure out a way to get it.  You’re making the rest of us nuts.


David Fowler created long-running advertising campaigns for Motel 6 ("We'll leave the light on for you"), BP ("Beyond Petroleum"), Fanta ("Wanta Fanta"), Claritin ("Claritin Clear") and many others. His forty-year creative career included twenty years at Ogilvy & Mather in New York, as well as stints at Goodby, Silverstein in San Francisco, Ammirati & Puris in New York and The Richards Group in Dallas.