Categories
creative

The happy freelancer.

As a freelancer, you’re not entitled to enjoy the normal grousing and complaining that goes on in the creative department of an advertising agency.  You’re free, so people on staff can’t imagine what you have to complain about.

Go about your business with a happy heart.  You’ll get a lot of additional assignments by being nice and fun and willing to work without complaining.

You’ll stand out from many of the people on staff, who somehow aren’t happy about having real, stable, full-time jobs.  Go figure.

By

David Fowler created long-running advertising campaigns for Motel 6 ("We'll leave the light on for you"), BP ("Beyond Petroleum"), Fanta ("Wanta Fanta"), Claritin ("Claritin Clear") and many others. His forty-year creative career included twenty years at Ogilvy & Mather in New York, as well as stints at Goodby, Silverstein in San Francisco, Ammirati & Puris in New York and The Richards Group in Dallas.